Fund details
CircleUp invests in innovative consumer brands at the early stage, offering a scalable approach to accessing growth markets, targeting companies with $1M-$20M in revenue.
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Ben Lee
Managing Director
Ben has spent 15 years working with consumer brands across industries like food, personal care, and e-commerce. Previously, he led CircleUp’s investing marketplace, connecting high-growth consumer companies with accredited investors. Prior to CircleUp, he was an investor at JH Partners, focusing on consumer goods. Ben holds a B.S. in Physics from Stanford and an MBA from Harvard.
Investor scope
Investment criteria breakdown.
Investment stages
Seed
Series A
Target regions
USA
Investment ranges
$500K - $1M
$1M - $3M
$3M - $10M
Focus areas
D2C
Related unicorns
A glimpse at some of the $1B+ valuation companies backed by this fund.
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