Fund details
BrandProject partners with seed-stage founders, supporting their journey to create world-class brands, taking pride in watching their success.
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Jay Bhatti
Co-Founder and CTO
Jay co-founded Brandproject and works from the New York office. He collaborates closely with Brandproject portfolio companies, helping them build teams and implement direct-to-consumer tech solutions. From building Freshly’s first website in 2014 to completing Porta’s tech build-out in 2022, Jay has developed over a dozen DTC websites at scale. Before Brandproject, he co-founded Spock.com in 2006, powering major social networks with over 100 million searches per month.
Investor scope
Investment criteria breakdown.
Investment stages
Pre-Seed
Seed
Series A
Target regions
Canada
USA
Investment ranges
$500K - $1M
$1M - $3M
Focus areas
D2C
Health
E-commerce
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